The BTP Blog
Video production thinking, industry-specific content advice, and the occasional story from behind the camera. Written for the people who commission video, not the people who make it.
Why Your Event Livestream Shouldn't Feel Like Security Footage
If your live stream feels like a boring security camera feed, your remote team is definitely zoning out. We break down how to use interactive setups and high-energy openers to make your corporate event streaming actually engaging for everyone.
Videography vs Video Production: Making the Right Call for Your Brand
Hiring a solo videographer is a quick way to capture raw footage. On the other hand, a dedicated video production team looks deeper into your business goals. We spread the cognitive load across specialists so you get an optimised, legally cleared campaign without the stress.