The BTP Blog
Video production thinking, industry-specific content advice, and the occasional story from behind the camera. Written for the people who commission video, not the people who make it.
Demystifying the Production Pipeline (So You Can Get Back to Work)
We break down the exact production pipeline from the initial brief to the final export. Learn how a structured workflow removes the headache of endless revision loops and keeps your calendar clear.
The pragmatist’s guide to choosing a Video Production Company
Need a video but dreading the agency search? We've put together a pragmatic checklist for video partner selection. Learn how to skip the corporate bloat and choose a team that actually makes your life easier.
Full-Service Video Production - Where to Start
Got a killer marketing strategy but no clue how to actually shoot a video? We break down how an end-to-end production process takes the headache out of filming, letting you be as involved as you want to be.