The BTP Blog
Video production thinking, industry-specific content advice, and the occasional story from behind the camera. Written for the people who commission video, not the people who make it.
What High-Quality Video Production Really Means for Brands
A massive camera does not automatically make a video good. We explore how to hit premium production value benchmarks by focusing on sharp ideas and smart budget frameworks.
Livestream Productions That Actually Elevate Your Brand
Live streams do not have to be a massive headache. We share a quick story about how strict pre-production gives us the breathing room to handle day-of disasters without stressing out the client.